About Aveda

Aveda is more than products and the salon/spa experience, it's a lifestyle. Founded in 1978, Aveda is an environmental leader, producing high-performing products sourced from organic and natural derivatives.

Aveda's philosophy of wellness, healing and social responsibility sets them apart from other beauty brands. Beauty is as Beauty Does.

Ingredient Sourcing

What you put on your body should be as healthy and natural as what you put into it. Discover how we connect our mission with product development by sourcing ingredients from traditional indiginous communities around the world.

Journey with us to trace Aveda's ingredients back to the farm or harvest co-op.